Resources
Templates & Scripts
High-converting video ad script templates, hook structures, and subtitle styles
E-commerce
Problem-Solution Hook
English:
"Struggling with [problem]? Here's what changed everything for me..."
中文:
"还在为[问题]烦恼？这个改变了我的一切..."
Establish empathy first, then show solution
UGC
Surprise Reveal Hook
English:
"I can't believe this [product] actually works! Watch what happens..."
中文:
"我不敢相信这个[产品]真的有效！看看发生了什么..."
Use exaggerated expressions for drama
Tech
Authority Hook
English:
"As a [profession] for [X] years, I've never seen anything like this..."
中文:
"作为[X]年的[职业]，我从未见过这样的..."
Quickly establish credibility and expertise
Sales
Urgency Hook
English:
"This deal ends tonight! Here's why you need to grab it now..."
中文:
"优惠今晚结束！这就是你需要立即行动的原因..."
Create urgency while staying authentic
B2B
Data-Driven Hook
English:
"[Number]% of [audience] are making this mistake. Here's why..."
中文:
"[数字]%的[受众]都在犯这个错误。原因是..."
Use specific numbers for persuasion
Beauty
Comparison Hook
English:
"Before vs After using [product] for just [time]..."
中文:
"使用[产品]仅[时间]的前后对比..."
Visual comparison is most persuasive
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